Monday, February 18, 2013

Trip to 宜家 (yi-jia) --- IKEA

To show our cultural diversity, on the third day of the Chinese New Year, we were done with the traditional temple fairs (see day 1 and day 2 events) and explored a modern kind of temple fair: a trip to Beijing's IKEA.

宜家 (yi-jia), has been a convenient store for all our time in Beijing. We don't go often, but once in a while when you just want a plain but good looking light bulb, trash can, or floor mat, at least we know where to go.

And we are not the only one visiting IKEA at times. IKEA sales in China are sky-high and if you look at the photos below it is not hard to see why. We went to the store just minutes after it opened again following the Chinese New Year.

It's time to shop!

The same recognizable products. The Billy book case continues its world dominance.

Last stock-up before check-out.

Cash or credit...

Another full shopping cart. IKEA in China is doing very well. According to this Business Insider article, it's because the store actually gives China's relatively inexperienced home furnishing consumers plenty of examples of how to decorate their homes. 

The entrance of the IKEA Beijing.

In het Nederlands: Deze foto's hoeven wellicht geen uitleg. Er is gewoon een IKEA in Beijing. Het gaat erg goed met de IKEA in China. 

1 comment:

  1. LOL - we just went to the Ikea in Woodbridge, Va and it looks EXACTLY the same as this one.